As a business owner, it’s crucial to look ahead and ensure your offering supports consistent growth. Integrating Reformer Pilates into your services is a powerful way to future-proof your business.
In partnership with Soon Future Studies, we created the Future of Movement Report to explore what’s next in the fitness industry and to help studio and gym owners make informed, strategic decisions.
SOON FUTURE STUDIES X YR COMMISSIONED REPORT 2025
Drawing on global lifestyle trends and in-depth consumer insights, The Future of Movement report uncovered how people are redefining what it means to "move well", blending wellness, technology, and emotional health in ways never seen before and that Reformer Pilates is fast becoming more than just a workout - it's a lifestyle, a self-care ritual, and a way to culturally connect.
5 Trends Defining the Fitness Landscape
Adaptive Fitness Programs Rising in Popularity
56% of respondents expressed interest in workouts tailored to different ability levels. Pilates is a very inclusive modality and brands such as Your Reformer are making traditionally high-cost classes more accessible and this is further reflected in the industry, where studios and digital platforms now offer adaptive classes catering to older adults, neurodivergent individuals, and people with disabilities.
Breaking Gender and Cultural Stereotypes
Long-held fitness binaries such as 'women do cardio', 'men lift weights' are dissolving. Consumers want to see relatable role models, and this is evident when looking at the inclusive fitness market which is booming globally, growing from $6.09 billion in 2024 to a projected $11.97 billion by 2032.
Optimized Aging
The United Nations has declared 2021-2030 the decade of ageing, rallying global action to "change how we think, feel and act" towards ageing. Health has become the ultimate long-term goal.
It's not just Exercise, it's Identity
Movement is how people express who they are. With the rise of digital personalization, wearables, and curated home studios, individuals are turning fitness into a lifestyle statement.
Recovery is the new hustle
Consumers are placing as much value on rest and recovery as they do on reps and results. Think: breathwork, Pilates, and mindfulness replacing boot camps and burnouts.
Tech-Enabled. Soul Driven.
From Al-driven personalization to immersive video content, the next era of movement is guided by data, but led by human intention and emotional connection.
In addition to the data-driven insights above, Reformer Pilates opens the door to powerful growth opportunities for your business.
Member Retention
Reformer Pilates is the kind of workout people fall in love with, it’s low-impact, kind to the joints, and accessible for every age and fitness level, yet it delivers incredible results in strength, mobility, and posture. This balance of gentle and effective keeps members coming back week after week. By offering variety and a workout they can stick with for the long term, you strengthen loyalty and reduce the chance of members drifting to other fitness options.
New Member Attraction
Not everyone feels at home in a traditional gym environment or drawn to high-intensity training. Reformer Pilates has a unique appeal for those seeking something different. From older adults looking for safe and effective exercise, to prenatal and postnatal clients in search of supportive movement. It also sparks curiosity among younger adults who want to try a fresh style of fitness. By introducing Reformer Pilates, you’re broadening your reach and welcoming in entirely new communities of members.
Operational Efficiency
The beauty of Reformer Pilates is that it doesn’t just benefit members, it benefits your business too. With the support of on-demand platforms like our KioskPro and ClassPro technology, you can offer more classes without needing extra staff. That means a busier timetable, more accessibility for your members, and a streamlined, cost-effective way to deliver premium experiences even in those quieter off-peak hours.
Ready to explore how Reformer Pilates can transform your business? Our Commercial team is here to help.